Press Releases

Tuesday, August 1, 2017

ELAN-Controlled Home Theater Lets the Stars Shine Bright

PETALUMA, CALIFORNIA, August 1, 2017 — A great home theater can transport viewers to the furthest reaches of the cinematic universe as convincingly as any commercial movie venue. With that goal in mind, New York integration firm Robert Allen Multimedia perfected every detail and combined the latest ELAN control technology, top-notch design and a fiber optic starlit ceiling to create a home...
Tuesday, July 18, 2017

ELAN Redefines Customer Experience at Nashville’s Historic 120-Year Old ‘Famous Saloon’

PETALUMA, CALIFORNIA, July 18, 2017 — This past January, Nashville’s Famous Saloon , a 120-year old multi-level “Honky Tonk” featuring live music, indoor and outdoor bars, and a private event space, was due for a total renovation. In doing so, the bar’s owner May West sought to preserve the venue’s classic Southern charm while also enhancing the customer...
Tuesday, July 11, 2017

Family Starts with Small Time Automation, Then Goes Big With ELAN

PETALUMA, CALIFORNIA, July 11, 2017 — Homebuyers often speak about moving in romanticized terms, calling a new house their “dream home” or their “forever home.” Today, a major factor in creating a “forever home” is making the residence as usable and comfortable as possible with advanced home automation. That was exactly the case for one New Jersey family...
Thursday, July 6, 2017

Custom-Built ‘Drive-In’ Movie Theater Takes Entertainment to the Next Level with ELAN

PETALUMA, CALIFORNIA, July 6, 2017 — When an event space owner and esteemed car collector in Pottsville, Pennsylvania decided to model a cavernous 4,000-square foot room after a vintage drive-in movie theater, he knew that top notch technology would be necessary to truly create the coveted 1950’s experience. That’s why he called on local technology integrator Tom Walker of the...
Tuesday, June 20, 2017

Timeless Country Home Stuns with Spectacular Lighting System Controlled by ELAN

PETALUMA, CALIFORNIA, June 20, 2017 — When building their new 9,000-square foot home in Bluffton, South Carolina, the homeowners sought to seamlessly fuse classic country design with innovative modern technology. Particularly, they wanted to incorporate an automated lighting system to enhance both the home’s aesthetic and overall functionality. To achieve their goals, they called on...
Tuesday, June 6, 2017

World Champion Golfer Lee Westwood Hits a Hole-in-One with an ELAN Entertainment & Control System

PETALUMA, CALIFORNIA, June 6, 2017 — Lee Westwood is one of the only golfers in the world to have won tournaments in five different continents. He’s a PGA Tour icon, and a Ryder Cup mainstay. But when he’s off the course and in relaxation mode, he enjoys kicking back, putting a movie on and listening to music. When designing his new home with that in mind, Lee hired local...
Thursday, May 11, 2017

Core Brands Appoints Mayank Saxena as Director, Software Engineering

PETALUMA, CALIFORNIA, May 11, 2017 – Reaffirming the critical role software development plays in its long-term growth strategy, leading control, audio, and power solutions provider Core Brands today announced the appointment of Mayank Saxena to the position of Director, Software Engineering, reporting directly to Core Brands President Joe Roberts. Saxena leads software engineering across...
Tuesday, April 18, 2017

ELAN Home Automation Platform Conserves Energy and Simplifies Sustainability on Earth Day 2017

PETALUMA, CALIFORNIA, April 18, 2017 – Homeowners are increasingly conscious of how their lifestyle can impact the fragile environment, and they recognize it even more so on Earth Day. While engaging in sustainable practices and purchasing energy efficient appliances is certainly beneficial, there is a more permanent and reliable solution available that changes how homes use energy...
Wednesday, April 5, 2017

Core Brands Introduces the ELAN Builder Program to Help Builders Sell More Homes Through Personalization

PETALUMA, CALIFORNIA, April 5, 2017 – Leading home control, audio, and power solutions provider Core Brands today announced the ELAN Builder Program to help builders sell more homes. ELAN, the home automation standard for new homes, provides custom, production and MDU builders with a wide range of home automation system solutions that are easily personalized to meet the needs of individual...
Monday, April 3, 2017

Now Shipping New Flush-Mount Wall-Kits for Touch Panels

PETALUMA, CALIFORNIA, April 3, 2017 — Core Brands today announced that it is now shipping a new line of ELAN Flush-Mount Wall Kits for its TP4, TP7 and gXP12 touch panels. These Wall Kits are ideal for projects where a nearly-flush installation is desired. They are equally well suited for retrofit installations, particularly when upgrading from older style touch screens that used a larger...

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